Investor focused.
Connecting People, Data, Insights

Real Assets Adviser

August 1, 2015: Vol. 2, Number 8

Playing Those Mind Games: Advisers should utilize financial psychology to work more effectively with clients

Author: Bradley Klontz and Brian Davis

Very early in the career of a financial adviser, he or she is faced with a situation in which a client is clearly acting outside of the client’s best financial interests, and is either unable or unwilling to change. This could include overspending, under-saving, buying high and selling low, or not following through on financial planning advice. Often the adviser gives sound suggestions but the client will not act on them. Financial psychology can help advisers understand their clients’ beliefs and behaviors and equip advisers with tools and techniques to help.

To read this full article you need to be subscribed to Real Assets Adviser

Subscribe Now